New Album Success
Fans are calling the latest release from the Carters, Everything Is Love, the album of the summer. It is the final release of the trilogy that began with Beyoncé’s Lemonade album. Jay takes this time to celebrate the success as well as recognize the friends they’ve been able to share the success with. Jay has been referencing his most important people throughout his entire career, and who he’s speaking of are his cousins, friends from childhood, and the moguls behind the scenes.
Mentioning Of Friends
Ty Ty is one of people Jay mentioned often as well as on the Everything Is Love album and he has been working behind the scenes of Roc Nation since it started. OG Juan Perez is another one of Jay’s best buddies and he is the Roc Nation Sport President. Emory Jones is a lifelong friend and cousin of Jay who was arrested in 2000 for drug trafficking. Jay was able to get Emory free in 2016 by writing a work release plea to the judge. Emory is still out today and runs Roc Apparel Group. Jay Brown is the Cofounder & CEO of Roc Nation, he and JAY-Z worked together at Def Ham before Roc Nation was created.
One of the most frequently mentioned names throughout Jay’s songs throughout his career are those of OG Juan Perez and his wife Roc Nation COO Desiree Perez. OG met Jay in ’96 through Roc-A-Fella Records co-founder Kareem Burke. OG worked with Jay from then on sharing several business ventures such as Roc-La-Familia record label and the 40/40 club. Their love of sports blossomed into Roc Nation Sports.
Footing The Bill
OG Juan and the Roc Nation crew gained public recognition when they celebrated OG Juan’s birthday and came up with a $91,000 bar tab. Apparently that was Juan’s bill. Jay lives by the rule that you make you haven’t made it until your friends have made it. He has worked hard to make sure his friends have more than a mention in a song. They all now have their own success stories to tell.